欧美口爆视频

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欧美口爆视频 Name and Symbols

欧美口爆视频 this Policy

欧美口爆视频 Name and Symbols

Policy Number: 11001

Effective Date:
Dec 12, 2017

Last Updated:

Responsible Office:
Office of Strategic Communications

Responsible Administrator:
Executive Director of Strategic Communications

Policy Contact:

Strategic Communications

Categories:

  • General Administration

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Scope

Provide guidance on proper identification when referring to the 欧美口爆视频 of Missouri.

Reason for Policy

This policy is designed to be used as a guide of acceptable names which the 欧美口爆视频 can be identified.

Policy Statement

The legal name of the 欧美口爆视频 of Missouri is 鈥淭he Curators of the 欧美口爆视频 of Missouri鈥, a public corporation as set forth in section 172.020 RSMo.  This name refers to the board of curators, 欧美口爆视频 of Missouri 欧美口爆视频, 欧美口爆视频 of Missouri Health Care and all four campuses, which include the 欧美口爆视频 of Missouri-Columbia, the 欧美口爆视频 of Missouri-Kansas City, Missouri 欧美口爆视频 of Science and Technology, and the 欧美口爆视频 of Missouri-St. Louis.

Various references may be used on each campus and system office.  Each primary bullet specifies the name that should be used on first reference; the secondary bullets specify shortened forms that may be used on subsequent references. (See the 欧美口爆视频鈥檚 Collected Rules and Regulations (CRR 170.060) for full details):

  • 欧美口爆视频 of Missouri Board of Curators
    • Board of Curators
    • Board
    • Curators
  • 欧美口爆视频 of Missouri 欧美口爆视频
    • UM 欧美口爆视频
    • 欧美口爆视频 or system
    • UM or 欧美口爆视频 of Missouri (UM 欧美口爆视频 officials only)
  • 欧美口爆视频 of Missouri Health Care
    • MU Health Care
  • 欧美口爆视频 of Missouri-Columbia
    • MU
    • Columbia campus
    • 欧美口爆视频 of Missouri
  • 欧美口爆视频 of Missouri-Kansas City
    • UMKC
    • Kansas City campus
  • Missouri 欧美口爆视频 of Science and Technology
    • Missouri S&T
    • S&T
    • Rolla campus
  • 欧美口爆视频 of Missouri-St. Louis
    • UMSL
    • St. Louis campus

Terms that should not be used include the following:

  • MU as a reference to the UM 欧美口爆视频 or any of its campuses except the campus in Columbia
  • 欧美口爆视频 Wide (UW)
  • UMca
  • UMC
  • Missouri 欧美口爆视频 of Science & Technology (the ampersand is not acceptable in the formal name)
  • MS&T
  • MST (exception of lowercase mst in web and e-mail addresses or uppercase for computer applications only when space is limited, as indicated above)
  • MOST
  • M S&T
  • MUST

When including campus names in an ordered list, or graphically by logo, the order should always be as MU, UMKC, S&T, UMSL. The campuses are listed alphabetically by city/location name (Columbia, Kansas City, Rolla, St. Louis).

Per the 欧美口爆视频鈥檚 Collected Rules and Regulations, "The 欧美口爆视频 shall not be used for commercial or promotional advertising purposes, nor will the name of the 欧美口爆视频 be identified in any way with the aims, policies, programs, products, or opinions of any organization or its members; but an exception may be made by the President of the 欧美口爆视频. When an exception is made, the conditions for using the name will be prescribed."

Use of the 欧美口爆视频 of Missouri seal is governed by the UM 欧美口爆视频, 欧美口爆视频 Relations Office.  欧美口爆视频 Relations should be contacted for permission to use the seal.

Definitions

 

Accountabilities

A clear and consistent brand identity 鈥 including name and symbols 鈥 helps build and maintain our reputation and reinforce the strengths of our institution.

Additional Details

Forms

Related Information

Additional Contacts

Questions regarding brand identity should be directed to the Office of 欧美口爆视频 Relations at umupdates@umsystem.edu or 573-882-2726.

Collected Rules and Regulations on advertising: www.umsystem.edu/ums/rules/collected_rules/information/ch170/170.040_commercial_promotional_use_of_university

History

Formerly Business Policy Manual 101 鈥 欧美口爆视频 Name and Symbols (revised 10/5/2002).

Procedure

UM Seal Guidelines and History: www.umsystem.edu/ums/sc/styleguide/

Reviewed 2022-01-28